introduction

design elements

design principles


typography

technical
matters


figure/ground balance
   rhythm
   dominance &        limitation
emphasis

gestalt
   closure
   continuance
   proximity
   similarity
   alignment

     
 

Other ways of achieving balance are by the dominance or limitation of an element and the colors used within a piece and their equal, dominant, or limited distribution. A composition can be balanced so that every element within it is given similar amounts of attention or a designer can choose to offset the balance to bring attention to a particular area.